Norton "Symphony of Home"

Director: Brig White

Production Company: Tool of NA

Role: Executive Producer

Location: Los Angeles, CA

Production Notes: This production should have been pretty straight forward. No on camera talent, just one location and only some VFX to consider in post. The simple ones sometimes get complicated. I got the call a week out from our shoot date. An executive at the production company was demanding we sign a hold harmless agreement. If not, the shoot would be canceled. No risk adverse brand, agency or client I know would ever sign one of these death warrants. They were concerned about showing other brand devices in situation without prior permission. I assured him all devices would be altered, used in a complementary context, framed using wide angles, etc. Even offered to further disguise with color variation or alt casings. He was adamant. It took a phone call to trusted partner in that same organization to defuse the situation. Sometimes it’s about who you know.

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